I create a bridge from user-to-brand with a multi-tier approach to understanding the brands products impact on a self-aware, informed consumer.
Beauty and lifestyle brands have seen massive success for practical reasons- for example, the rise of drop shipping; or the ability to (now) speak directly to their consumer. Brands have become more full-bodied and seen huge impact on the intangibles like consumer loyalty and personal connection! How cool!
It’s oh-so-sad… but, brands struggle to understand how they can improve.
My theory follows the thinking that based on the intangible investment they’ve already actively placed in the shelves of their consumers bathrooms: some things become clear, but, only to the user. I understand the how and why of this connection (and I'm totally jazzed about adding in creative ideas about next steps!).
Expansion is my passion.
- This consultation is a 'release-the-flood-gates' style meeting reserved for brands who would like to increase the flow of creativity and gain direction
- Leading up to the consultation, I will have tried (and then integrated) your brands product into my regimen while preparing notes and digestions on the impact following my unique framework
- During our meeting we will expand synchronistically while addressing a written document inspired action and thinking, followed by a question period at the end
*Please note: bookings are accepted 6 weeks minimum from package received date